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onsdag 2 juli 2025

Vegan Midsummer in Stockholm: Picnic, Schnapps & Nostalgia 🇸🇪🌿

Celebrate Swedish Midsummer with a vegan twist, canal-side charm, and my nostalgic iPhone photo ritual 🌿📱✨ In this video, I take you through my typical day as a content creator in Stockholm, Sweden 🇸🇪—from early-morning editing to late-night sunshine, all wrapped up in the midsummer magic of tradition, nature, and friends.


Each morning, I wake up in my cozy apartment in Midsommarkransen 🌇, a leafy and artistic suburb just outside central Stockholm. With a cup of coffee ☕ by my side, I begin editing yesterday’s Instagram Stories into short-form content for TikTok, YouTube Shorts, and Reels 🎬✨ It’s a way to recap and reflect, but also a vital part of how I stay consistent with my daily uploads as a full-time vlogger and social media creator.


Then comes my favorite quirky tradition—going through the oldest photo on my iPhone 📸. I post it publicly across my social media platforms, relive the memory, and then… delete it. This routine is my personal take on digital minimalism. It keeps my camera roll light, my feed nostalgic, and my storytelling fresh and personal. Some photos are hilarious. Some are beautiful. All of them are part of my life.


But today’s content is special: it’s Midsummer’s Eve in Sweden 🌞🇸🇪



I meet up with my friend Magnus for a classic midsommarafton celebration right by the canal at Djurgården, one of the most beautiful green islands in the middle of Stockholm. We brought a full vegan picnic:

– My signature upside-down vegan smörgåstårta 🍰

– Chilled Riesling and bubbly 🥂

– Cookies baked by Magnus 🍪

– Thermos coffee for that perfect fika moment ☕


And of course—*nubbe*. A strong herbal schnapps 🧊 traditionally sipped between songs and bites of food. The flavour? Licorice and herbs 🌿 It's sharp, weirdly good, and absolutely required.


Swedish Midsummer is HUGE here. Think flower crowns 💐, barefoot dancing around the maypole 💃, long lunch tables on lawns 🧺, and games that get sillier with each schnapps shot. It’s a wild, whimsical way to celebrate light, nature, and community.


Our spot along the canal was pure summer serenity: ducks quacking 🦆, boats drifting by with people waving in flower crowns ⛵, crows cawing overhead 🐦, and even a deer peeking out from behind the bushes 🦌 It was like a postcard.


We stayed for nearly eight hours, chatting, laughing, and enjoying the soft golden sun that refuses to set on a Swedish midsummer’s night ☀️ Around 10 PM, still in broad daylight, we packed up our things and biked back to Midsommarkransen 🚲🛍️ A bit tipsy, totally full, and deeply content.



In this video, you'll see:

– What it’s like to celebrate a traditional Swedish Midsummer in the city 🇸🇪

– Vegan food ideas for summer picnics and holidays 🌱

– How I keep my social feeds fresh through my unique content creator workflow 🔄

– Daily life in Stockholm as a theatre costume supervisor and influencer 🎭📱


This vlog combines nature, tradition, minimalism, and food—all things I love and love to share. Whether you’re into plant-based recipes, Scandinavian holidays, or creative digital rituals, there’s something in this for you 💚


💬 Let me know in the comments if you’ve ever celebrated Midsummer—or if you’d try vegan smörgåstårta!

🌍 Share this with anyone curious about life in Sweden or looking for inspiration for a plant-based picnic

🔔 Don’t forget to subscribe and turn on notifications—I post daily vlogs from Stockholm covering vegan cooking, theatre life, and creative routines from my Midsommarkransen home 💫


\#swedishmidsummer #veganpicnic #stockholmvlog #contentcreatorroutine #plantbasedsweden #theatrelife #digitalminimalism #midsommarafton #veganlifeeurope #j250620


Swedish Midsummer Picnic | Vegan Smörgåstårta, Ducks, VINTED Fashion & B...

🌼🇸🇪 **Celebrate Midsummer in Sweden**—vegan style! Come along with me for a full day of nostalgic rituals, secondhand fashion, bubbly picnics, and duck-spotting on the lush, historic island of **Djurgården** in central Stockholm. ☀️🦆✨


Hi! I’m **Joakim Clifton Bergman**—a vlogger, content creator, and costume supervisor living in Stockholm. My mornings always begin the same: with a hot cup of coffee and my laptop ☕💻. I sit down to edit the **Instagram stories** I filmed the day before—adding subtitles, trimming awkward moments, and making sure everything’s ready to go across platforms like TikTok, Instagram, and YouTube Shorts. 🎬📲


I also have a personal little tradition that I share with my followers every day: I post the *oldest photo* on my iPhone, then delete it. 📸🕰️ It keeps my feed both nostalgic and fresh, and it’s become my way of combining memory, minimalism, and digital mindfulness. A ritual of sorts. 🧘‍♂️📷



But **today is different.**

It’s *Midsummer*—one of Sweden’s biggest and most beloved holidays. The sun barely sets this time of year, and the whole city feels like it’s buzzing with golden light, laughter, and floral wreaths. 🌞🌼🌿


I’m heading out for my favorite tradition: a **canal-side picnic** on Djurgården with my dear friend Magnus 🌊🎉

We’ve done it for years—and every time feels like stepping into a dreamy Swedish postcard.


But first, just outside my apartment in **Midsommarkransen**, I discover a magical surprise: a delivery from **VINTED**! 🎁 Inside? A stunning pair of **silver sequin jeans** from H\&M’s 2021 Innovation Circular Collection. ✨♻️ I immediately know they’re *the ones* for today. I style them with:

👕 A Simone Rocha x H\&M shirt

🧥 A Sabyasachi x H\&M jacket

🕶️ Oversized H\&M Studio sunglasses

🧶 A vintage crocheted hat from Myrorna


It’s an outfit that screams *festive picnic glam meets sustainable style.*


🛒💚 I’m a huge believer in **secondhand fashion**—not just because it’s good for the planet, but because it gives your look history, soul, and character. I love combining high street collabs, vintage finds, and quirky accessories to create looks that feel *fun, expressive, and totally me.*



Then it’s time to pack the picnic basket! 🧺 Here’s what I bring:

🥪 A homemade **vegan smörgåstårta** (that’s a Swedish sandwich cake!) filled with:

– Vegan mayo

– Potato salad

– Pickled onions

– Capers, olives, lettuce, and cherry tomatoes


🍿 A big bag of popcorn

🥜 Salted peanuts

🍷 A bottle of **Riesling**

🥂 And of course… bubbly!


🚲 From there, I hop on my bike and ride from **Midsommarkransen** to **Gamla Stan**, where I meet Magnus. We ride through the green paths of **Djurgården**—a former royal hunting ground turned cultural treasure. You’ll see sunlit trees, elegant bridges, and even the 19th-century canal built to connect the island to Stockholm's harbor. It’s calm, gorgeous, and very *Swedish summer* 💛🌿


When we find the perfect picnic spot along the water, the real joy begins:

🧺 Unpacking our feast

🦆 Spotting ducks (and Googling their names)

🦌 Catching sight of a wild **deer** (yes, really!)

😂 Laughing at nonsense

🌞 And soaking up every golden hour minute


🎭 A bit about me:

📍 I live in **Midsommarkransen**, a leafy suburb in Stockholm

👗 I work in **musical theatre** as a dresser and costume supervisor

📹 And I vlog **every single day**—from home life and costume shop moments to vegan cooking, outfit hauls, theatre stories, and nostalgic rituals.


Whether you’re:

💚 A vegan foodie looking for picnic inspiration

👒 A fashion-lover hunting for secondhand outfit ideas

🇸🇪 Curious about **Swedish traditions** like Midsummer

📆 Or just here for a gentle, funny, aesthetic day-in-my-life


—there’s something here for you.


**Thank you for watching** 🥰 Don’t forget to **like**, **comment**, and **subscribe** if you want more cozy Swedish lifestyle vlogs mixed with theatre life, vegan recipes, and secondhand fashion.


👇👇 Let’s hang out in the comments! Tell me:

🌼 Have you ever celebrated Midsummer?

🧺 What would YOU bring to the perfect picnic?

💚 And do you also love old iPhone pics as much as I do?


🌍 With love from Stockholm—Joakim 💫


\#VeganMidsummer #SustainableStyle #SecondhandFashion #MidsommarVlog #VeganPicnic

\#StockholmSummer #ContentCreatorLife #DailyVlogger #vardagsvlogg #influencersverige



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