Today’s vlog starts with my usual digital ritual ☕💻—editing yesterday’s Instagram Stories, uploading across all platforms (YouTube, TikTok, Insta), and posting the oldest photo from my iPhone before deleting it 📸🗑️. It’s all part of my fresh + nostalgic content routine that keeps my feed dynamic and fun.
🎟️ Then, the unexpected happens. My friend Jennie Backman texts me: her girlfriend is sick—do I want to join her for *We Will Rock You* at AVICII Arena (Globen)? OF COURSE! Suddenly, my day gets a whole new direction 🎶👑
✨ My outfit? Leopard print beanie from Giambattista Valli x H&M 🐆 and a black hooded Moschino x H&M bomber jacket with DC disc patterns 🔥 Because musical theatre deserves a fashion moment, even in your pockets—because yes, we couldn’t bring bags due to a terror threat at the venue 🎒🚫
🎤 The show? Mixed feelings. The iconic music was there, but I missed a strong POV. Still, Margaretha Julle’s costume design stole the spotlight 💃
🥖 On arrival, I was hit with nostalgia. I used to work here—at the subway stop Globen—selling bread in the late ‘80s and early ‘90s. Life’s funny like that.
🛒 Post-show, I picked up tortilla chips from ICA Årsta, and a teen called my jacket “so cool.” That + chips = JOY.
📍I'm Joakim, a costume supervisor and dresser at a musical theatre in Stockholm 🇸🇪. Based in Midsommarkransen, I post daily videos about theatre, style, vegan food, and creative chaos 📹🌱✨
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